Tag: Mobile

From: BGR - Apple ruthlessly targets Android in trio of new ads

Apple regularly boasts about how many of its new iPhone customers were previously Android users, and CEO Tim Cook has brought up the statistics during earnings calls on numerous occasions. Now, in an effort to make those figures even more impressive, the company just launched a trio of new TV spots aimed directly at getting Android users to jump ship in favor of the iPhone. Curiously, you won’t actually see an iPhone in any of them.

https://www.youtube.com/watch?v=AszkLviSLlg

The short ads, each running no more than 15 seconds in length, are presented in the simple “them and us” style that Apple has had good luck with ever since the “I’m a Mac, and I’m a PC” series. In all three ads, the screen is split between “Your Phone” and “iPhone,” with bad things happening on one side, and much better things happening on the iPhone half.

https://www.youtube.com/watch?v=TQy2heNOhe8

The three ads focus on performance, security, and the actual act of switching devices, showing a glitchy animation being corrected by the iPhone, a robber failing to break into the iPhone half of the screen, and contacts jumping from “Your Phone” to the iPhone.

https://www.youtube.com/watch?v=bUWLszbCBF8

What’s particularly interesting about the ads is how you never actually see an iPhone at all. Like the old “I’m a Mac” ads, the aim here isn’t to directly sell any specific product, but simply to make sure you know that if you don’t own an iPhone, you’re not getting the best experience possible. Whether or not you — or any Android users in your life — will buy into that is anyone’s guess.

From: BGR - OnePlus announces a new referral program just before the OnePlus 5 launch

Rumors are a-flyin‘ about a new OnePlus phone set to come out this summer. The OnePlus 5, unsurprisingly, will be the follow-up to the OnePlus 3T, and the specs won’t be surprising for a 2017 flagship Android smartphone.

Provided that the price is in line with OnePlus’s previous smartphones — that is, a little less than the competition — we’re expecting it to sell just as well as OnePlus’s previous hit phones. But even though we don’t technically know when the OnePlus 5 is coming or what it’ll look like, we already know that OnePlus will have an incentive program in place.

In a forum post on Friday, a OnePlus staff member laid out the details for a new referral program. In short, anyone who buys a OnePlus phone (or has bought one in the past) gets a promo code, which they can give out to friends or share on social. If anyone uses that code to then buy a new OnePlus phone, they get $30 in credit for accessories. When your promo code gets used, you get points that also count towards accessories.

It’s not quite as good as the referral programs that Uber and Lyft have made popular for new riders, but it’s still a good freebie. Far more importantly, it virtually guarantees that everyone can get a free case with their new OnePlus 5.

In a lot of ways, it’s also a hint that OnePlus is returning to its roots: cheap phones and word-of-mouth marketing, rather than trying to take on Samsung head-on. When the first OnePlus phone came out, you needed an invite code to even be able to buy one. The artificial scarcity made the phone even more popular, and helped build OnePlus’s reputation.

This latest promo isn’t quite as virally exclusive, but it’s still a noble attempt by OnePlus to tap into the company’s most valuable resource: the fans.

From: PC Perspective - Computex 2017: ASUS ZenBook Pro UX550 Packs i7 CPU, 1050Ti, and 15-inch 4K Screen Into a 4-Pound Package

ASUS kicked off the day by unveiling its svelte new 13-inch convertible laptop, but didn’t forget about users who need more power from their portable. Following the introduction of the new ZenBook Flip S, the company turned its attention to the higher-end ZenBook Pro line and announced the ZenBook Pro UX550, a 15.6-inch laptop packed with power that measures in at 18.9mm thick and 1.8kg (3.97 pounds).

asus-zenbook-pro-ux550.jpg

The latest ZenBook Pro is slated to ship with i7 (7700HQ) and i5 (7300HQ) processor options, a 4GB NVIDIA GeForce GTX 1050Ti, up to 16GB of DDR4 2400MHz memory, and up to 1TB of NVMe flash storage.

asus-zenbook-pro-ux550-top.jpg

As a 2017 product, the ZenBook Pro UX550 unsurprisingly includes two USB Type-C/Thunderbolt 3 ports, but it also retains plenty of “legacy” connectivity options as well, including two USB 3.1 Gen 1 (5Gbps) Type-A ports, a full-sized HDMI port, a 3.5mm combo audio jack, and an integrated Micro SD Card reader.

asus-zenbook-pro-ux550-ports.jpg

Other features include Full HD and 4K display choices with optional pen and touch support, a backlit keyboard, glass-covered trackpad with integrated fingerprint sensor and Windows Hello support, four 3-watt speakers with Harman Kardon surround-sound audio, and a 73 watt-hour battery capable of up to 14 hours of advertised battery life with fast-charging support.

ASUS has not yet announced a release date for the ZenBook Pro UX550, but it is expected to have a starting price of $1,299.

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From: BGR - Leaked images show Samsung’s all-new, non-exploding Galaxy Note 7

You may know it as the Galaxy Note 7R or the Galaxy Note FE — from Fan Edition — and Samsung may be ready to launch it soon. But we have not seen images of the device in the wild until just now. This is how the Galaxy Note 7 version that won’t explode should look like according to a new leak. Spoiler alert: it looks almost exactly like the old one, but with 100% less explosion

Obtained by DroidHolic the images below show us a Galaxy Note 7 that looks very much like the original. However, upon closer inspection, you’ll notice an “R” on the rear of the phone, in the lower right corner.

“R” obviously stands for refurbished, and the sources say a Galaxy Note 7R is already on sale in China, although Samsung didn’t announce an actual start of sales for the handset.

These aren’t rendered images, but real-life pictures of the phone in the wild. That means they’re probably legitimate. Either that or this isn’t the safe Galaxy Note 7 model we’ve been expecting. Sadly, there are no other images showing any information about the phone’s battery, which should be enough to confirm the phone’s authenticity.

The Galaxy Note 7R is expected to sport a 3,200 mAh battery, or 300 mAh smaller than the one that kept exploding.

Samsung, meanwhile, confirmed that the refurbished Galaxy Note 7 will launch before the Galaxy Note 8 hits stores, but did not reveal what markets will get the phone or actual availability details.

From: BGR - Leaked images show Samsung’s all-new, non-exploding Galaxy Note 7

You may know it as the Galaxy Note 7R or the Galaxy Note FE — from Fan Edition — and Samsung may be ready to launch it soon. But we have not seen images of the device in the wild until just now. This is how the Galaxy Note 7 version that won’t explode should look like according to a new leak. Spoiler alert: it looks almost exactly like the old one, but with 100% less explosion

Obtained by DroidHolic the images below show us a Galaxy Note 7 that looks very much like the original. However, upon closer inspection, you’ll notice an “R” on the rear of the phone, in the lower right corner.

“R” obviously stands for refurbished, and the sources say a Galaxy Note 7R is already on sale in China, although Samsung didn’t announce an actual start of sales for the handset.

These aren’t rendered images, but real-life pictures of the phone in the wild. That means they’re probably legitimate. Either that or this isn’t the safe Galaxy Note 7 model we’ve been expecting. Sadly, there are no other images showing any information about the phone’s battery, which should be enough to confirm the phone’s authenticity.

The Galaxy Note 7R is expected to sport a 3,200 mAh battery, or 300 mAh smaller than the one that kept exploding.

Samsung, meanwhile, confirmed that the refurbished Galaxy Note 7 will launch before the Galaxy Note 8 hits stores, but did not reveal what markets will get the phone or actual availability details.